About us
Wijsman
For nearly two centuries, WIJSMAN “sweetcream” salted butter has been one of the most respected dairy products from the Netherlands. Our famous WIJSMAN butter is exported to countries with a tropical climate all over the world. WIJSMAN consistently delivers the highest quality butter and is particularly cherished for its role in preparing the most delicious Asian snacks.
Our canned butter is available in various sizes. WIJSMAN guarantees great quality and service for all its products.
Pakhuis D’Theeboom
Amsterdam, The Netherlands
History
With a legacy spanning over 180 years, WIJSMAN is the oldest brand within our company. Founded in 1846 by Hendrik Johannes Wijsman Barentszoon, WIJSMAN has consolidated its place as a pioneer and leading supplier in the field of canned butter.
In WIJSMAN’s early days, the challenges of transporting butter to distant countries with a tropical climate were significant. In 1900, Wijsman achieved a major milestone by exporting its butter to Indonesia for the first time. Unlike modern methods of canning butter and controlled temperature transport, the butter was shipped in wooden barrels. To maintain the quality of the butter, it was cooled in large rooms filled with blocks of ice.
WIJSMAN’s dedication to innovation, quality and providing excellent service resulted in important developments that led to a crucial moment in 1945, when WIJSMAN started canning its butter. This innovation marked a turning point, enabling Wijsman to guarantee the butter’s quality and freshness.
From its humble beginnings in 1846 to its global presence today, WIJSMAN continues to provide a taste of tradition and excellence. Whether enjoyed in tropical climates or far beyond, WIJSMAN canned butter remains a symbol of timeless quality and a rich history that spans generations.
180 years of Wijsman
For over 180 years, Wijsman has consolidated its place as a pioneer and leading supplier in the field of canned butter. We are proud and grateful for this remarkable heritage and for the trust placed in us by generations of customers worldwide.
To celebrate Wijsman’s 175th anniversary, we released a special video that takes you on a journey through our rich history. This video reflects on the milestones, craftsmanship, and dedication that have shaped Wijsman over nearly two centuries.
Featuring archival images from our early days, as well as footage of our current butter production and quality control processes, the video provides a glimpse into the people and passion behind every can of Wijsman butter. It is a tribute to the legacy that continues to define Wijsman as a trusted name in canned butter.
